Rajo Laurel
Rajo Laurel, a prominent figure in the Philippine fashion landscape, has consistently demonstrated a proclivity for design, a tendency that can be traced back to his formative years in the mid-1990s. He received training from esteemed fashion institutions, including the New York Fashion Institute of Technology and Central Saint Martins. Laurel effectively synthesizes traditional and artisanal techniques rooted in his Filipino heritage with the tenets of global contemporary design.
Rajo is a multihyphenate, serving as the creative lead for his various brands and businesses for over three decades. He is the founder and chief vision officer of Rajo Laurel Enterprises, a couture line that exemplifies meticulous craftsmanship and a pronounced commitment to design excellence, and the creative director for House of Laurel, a demi-couture line recognized locally and internationally, and RAJO, a prêt-à-porter line. Furthermore, he oversees Laurel et Ross Enterprises, a garment manufacturing company that specializes in the production of well-designed corporate uniforms for hotels, offices, and restaurants.
His extensive portfolio reflects a consistent and distinctive ethos, fusing modern techniques informed by tradition, a novel reinterpretation of femininity that transcends conventional boundaries, and fine art that seamlessly resonates today. A prominent feature of his oeuvre is its capacity to transform fashion into editioned art pieces, realized through immaculate embroidery, intricate beadwork designs, hand-painted prints, and distinctive artisanal details.
These robust sensibilities have propelled him to attain critical acclaim in both local and international contexts. With optimism and vigor, he approaches his next step: a foray into the global market.
